WHO WE ARE

Who we are
...oid is a Melbourne based specialist marketing and design team that focuses bringing your brand to life. We help you gain tangible, measurable benefits from your marketing and communications activities.
Our strategic brand experience is telling. It’s how we are able to analyse, create, refine and distribute such compelling and dynamic messaging. It’s pure communication across all platforms and at every level of your business – from product to corporate, consumer to trade, above through and below the line. We call it brand activation.
What We Do
Marketing

printComprehensive print solutions

Creative

creativePart science, equal part art.

Digital

digitalWe know what makes people click.

Strategy

strategyResults start with measured consideration.

Data Analytics

data analyticsAnalytics mean business.

Media

mediaMedia … exceptional reach, insightful planning.

printComprehensive print solutions


For years we have been undertaking the print management for our clients, making it a much more comprehensive process for them. We have built strategic alliances with many printers from all over Australia, to ensure that we bring you the best quality output, for the most competitive price.

We have the capability to produce publications in digital, indigo or offset format, as well as fabricated indoor and outdoor signage in any material you may need.

Make your business standout with embellishments such as foiling, letterpress and embossing for that added luxurious feel. We take you through every step and ensure that you are 100% happy with the end result. See the signage and publications in our folio for some samples of past work we have done.

creativePart science, equal part art.


Emotional connection. That’s one way to inspire action in people. All strategies hinge on it, so the work we do delivers it. From concept to execution, brilliant creative is a given. As brand partners, we create campaign ideas that highlights the brands purpose – the why over the what – through showing rather than telling. By thinking big, our campaigns influence perception and support larger marketing initiatives that add value and sparks emotion in brand content.
Ideas that change behaviour. Creative that delivers with substance.

• Campaign development and deployment
• Branding and identity
• Digital design and development
• Print, motions and digital design
• Database marketing creative
• Social concepts
• Copywriting and content publishing
• Architectural signage (Wayfinding)


digitalWe know what makes people click.


A digital strategy is dynamic and continuous - ensuring your investment is on the right side of change. Through creativity, innovation and strategic thinking we create strategies that are functional, support the growth of your business and stimulate your bottom line. We transcend channels and deliver technologies and strategies that connect the dots - ensuring your market opportunities are maximised to bring you and your audiences together.

• Web design and development
• Search engine optimisation
• Big data analytics
• Social media marketing
• Digital marketing strategy
• Creative digital advertising

strategyResults start with measured consideration.


A goal without a plan is just a wish. Beginning with the end in mind, we start with a strategy that is built on detailed research findings, focused SWOT and situational analysis, brand trends and opportunities, competitor research, social media strategies, market segmentation and positioning and integrated marketing communications… and continue with implementation, measurement and refinement to connect you with the right audience to achieve your business objectives.    
    
• Brand strategy development and plan
• Communication strategy and development
• Creative and content strategies
• Channel planning
• Digital interpretation/activation strategies
• Customer Relationship Management (CRM) and lifecycle marketing

data analyticsAnalytics mean business.


The backbone to all successful campaigns is your data and transforming dry facts and figures into strategic insights that deliver intelligence in the moment. A rich understanding of who your customers are means defining your strategy with success right from the start. It doesn’t end there. We continue to analyse outcomes to improve your opportunities for growth, innovation and competitive advantage – but more importantly we’ll tell you how we’re going to measure and report on these outcomes.

• Research design, management and interpretation
• Consumer behaviour analysis
• Marketing automation and execution
• Conversion rate optimisation (CRO)

mediaMedia … exceptional reach, insightful planning.


Buying media is not about reaching the most people; it’s about reaching and inspiring the right people. We’re smart in our approach as we delve in all quantifiable aspects by studying audience lifestyles and know their media habits, which means smarter and more informed placement decisions.

You won’t get there unless you know where you are going. Like writing a biography, creating an effective media plan takes great imagination to conceive refreshing and innovative plans. Ultimately we deliver a plan that utilises the most effective media, in the right mix, at the right time, within budget and with built in measurability to evaluate our success.

A well planned buy is only as good as it is executed and is the core of successful media buying. We negotiate value enhancing opportunities and promotions that stretch media exposure for you to deliver against your business growth ambitions. Every potential customer has their own combination of media habits, and connecting to them through Broadcast, Print, Digital and Social is where we leverage your investment.

• Media planning and buying
• Audience identification and targeting

Portfolio

CLIENTS

Adidas
Greater Grandedong
Amigos
Educated Plus
Healthlogix
Mentone Grammar
Aizuno
State Trustees
Sbs
Tunzafun
Barry Plant
City of Melbourne
Deakin University
Hender Lodge
Football Federation
Marshall Day
Monash University
Wheelchair Sports
Mildura Rural
Ducon Mantainance
Melbourne Institute
William Angliss
Branding Property Life
Adma Group

Contact us

address oid 5call us final 5facebookinstagramlinkedin

Top